Folio
Sign inStart free

Folio Surveyor · preview

Technology Acceptance Model (core items) (TAM), ready to run

The original Davis (1989) 12-item scale measuring two determinants of technology acceptance: Perceived Usefulness (PU) and Perceived Ease of Use (PEOU), six items each. The most widely-cited instrument in information-systems research. Item stems should be customized to name the specific system under study.

12 items · 2 sections · 7-point likelihood scale (extremely likely to extremely unlikely)

This is a preview

Read-only. Nothing is saved until you have an account. Then the TAM is imported into a new study with its full item wording, in the structure shown below.

Create a free account to collect responses

Already have one? Sign in and it opens straight into a new study.

Item wording for the TAM is available inside Folio Surveyor, subject to the instrument's licensing. The structure below (its sections, items and response scale) is what gets built for you.

The instrument

  • Perceived Usefulness · 6 items
  • Perceived Ease of Use · 6 items

Each item is answered on this scale:

Extremely unlikelyQuite unlikelySlightly unlikelyNeither likely nor unlikelySlightly likelyQuite likelyExtremely likely

Collect responses on the TAM

Creating an account builds this study for you (the full wording of all 12 items, scoring, reverse-keyed items and subscale totals already wired up) and gives you a link to send participants.

Create a free account to collect responses

Already have one? Sign in and it opens straight into a new study.

← Back to the TAM reference page · Metadata and item wording are provided for research use; cite the original publication.